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3 items found for ""

  • Book cover «Beginning of a new era»

    Designing a book cover is a creative and complex process that makes a decisive contribution to the attractiveness and sales success of a book. In this process, image research, image montage and image editing play a central role in creating a visually appealing and thematically appropriate cover. Image research: The first step in designing a book cover is image research. Here, the designer looks for images that both capture the mood of the book and pique the interest of potential readers. This search can be laborious as it involves a wide range of sources, including image archives, stock photo databases, and possibly commissioned photography or artwork. The goal is to find one or more images that convey just the right message and aesthetic. Image Montage: After selecting the images, the image montage phase begins. This step involves combining different images or image elements to create a new visual composition. This may include integrating landscape shots with character images, blending in abstract elements, or blending photographs with graphic designs. Image montage requires a high level of creative vision and technical skill, as the elements must be integrated seamlessly and convincingly to create a coherent overall image. Image editing: Once the assembly is complete, image editing follows. This phase involves fine-tuning colors, contrasts and brightness to optimize the visual appearance of the cover. Additionally, effects such as sharpening, blurring or retouching can be applied to perfectly match the image to the book theme and desired style. Image editing is crucial for the final quality of the cover, as it polishes and professionalizes the final product. Typography and final design: In addition to the image component, typography also plays an important role. The choice of font, font size and color for the title and author of the book must be both legible and aesthetically appropriate to the overall design. Finally, all elements are brought together to create a harmonious cover that is convincing both online and in bookstores. This detailed process creates a book cover that is not only visually impressive, but also accurately visualizes the essence of the book's content and encourages potential readers to buy.

  • «Regional Metzg»

    The corporate design of a company that produces sustainable and regional meat reflects a growing awareness of animal welfare and environmental protection. At a time when meat consumption is being critically questioned, especially in terms of the carbon footprint and ethical aspects, the company's visual branding must exude authenticity and a sense of responsibility. The logo plays a central role: It represents the structure of a piece of meat and combines this with a striking, easy-to-read font. This choice symbolizes transparency and highlights the quality and uniqueness of the product. The structure in the logo could refer to the texture and naturalness of the meat - or the abstract form of a map, which draws consumers' attention directly to the origin and type of production.

  • Triet Storen AG – «VETRO FINO»

    The company Triet Storen AG from Buchs SG is known for innovative products related to shading. The task for the targeted marketing of the new product "VETRO FINO" was to create an appealing and aesthetic brochure as well as moving content for social media channels. The exclusive VETRO FINO glass roof system impresses with its elegance and uniqueness. It brings the luxury of relaxing moments in the open air into your home - in any season. VETRO FINO opens up new dimensions of outdoor living, coupled with a design that blends seamlessly into any architectural environment. Discover how VETRO FINO allows the outside and inside to flow into one another.

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